Nick, the founder of iRelevant Media, has an impressive track record in the world of media production. He has worked for Redbull, and has been associated with the iconic brands Lamborghini and McLaren. Nick's passion for photography started with mountain biking, which he pursued as a hobby. In 2011, he moved to South Lake Tahoe, where he began filming and photographing snowboarding.
Nick's professional network expanded when he became friends with professional snowboarder Joanna Dzierzawski, leading to multiple shoots for companies such as 686, Thrive Snowboards, and Snowboarder Magazine. In 2014, Nick connected with professional mountain biker Paul Basagoitia, with whom he developed a close friendship. This partnership led to a plethora of projects for renowned brands such as Redbull, Ride Concepts, Scott Bikes, Ryder’s Eyewear, Spank Wheels, IXS, Dainese, and X-Fusion.
Nick's dedication to his craft is evident in his pursuit of high-quality cinematography and photography. He continually strives to showcase his clients' strengths and values, enabling them to remain at the forefront of their industries. Through his work, Nick has been fortunate enough to collaborate with exceptional athletes and companies, achieving remarkable success in the media production realm.